— Legal Tech AI Visibility Check
Found, trusted, recommended — or invisible to AI?
Legal professionals now research vendors inside ChatGPT, Gemini, Claude, and Perplexity before they ever reach your website. Run a free check on your company and see what comes back — in about three minutes, no account, no call required to get your score.
— WHAT YOU GET
Two different reads. We keep them separate.
Most graders blur two questions into one number. They’re not the same question — so your report gives you both, side by side.
Demand side
Your AI Visibility Score (0–100)
What the answer engines are actually saying about you when a legal buyer asks — produced by querying the engines directly.
- Whether your brand appears at all, and in what position
- The tone when it does (sentiment), and the competitors that show up instead
- Your share of voice across ChatGPT, Gemini, Claude, and Perplexity
Supply side
Your AI Readiness Audit
Whether your site is technically built for answer engines to find, parse, and quote — a deterministic crawl, not a survey.
- Bot access and crawlability
- Structured data and schema the engines rely on
- How extractable and answer-first your pages actually are
— WHY THIS IS HAPPENING NOW
The shortlist gets built before a buyer reaches your site.
Pipeline is increasingly shaped inside AI tools, and a standard marketing dashboard shows none of it. The first signal most companies get is a flat quarter nobody can explain.
of CRM software buyers used AI search as part of their evaluation — the single strongest predictor of purchase intent in the survey.
weekly active users on ChatGPT as of February 2026 — answer engines are mainstream behavior, not an early-adopter habit.
of U.S. Google searches end without a click — answers increasingly resolve on the page or inside an AI summary.
the conversion rate of traditional organic visitors — the clicks that survive AI search are higher-intent, because the engine already did the comparison.
SEO didn’t die — it was absorbed into a wider discipline. The buyer who asks ChatGPT about discovery platforms is the same buyer who, twenty minutes later, types the recommended names into Google to verify the shortlist. The check tells you whether you’re in that first answer.
— WHY LEGAL TECH IS UNUSUALLY EXPOSED
Three structural features make this category more vulnerable than most B2B.
Conservative comparison-shoppers
Legal buyers want comprehensive vendor comparison before they take a meeting. AI synthesis promises exactly that without the work — so they lean into it harder than most.
A long tail of look-alike products
The category is crowded with products that describe themselves in near-identical language. Engines disambiguate poorly, and the brand named first and most consistently tends to win — regardless of fit.
Under-invested citation channels
The trade press, the analyst community, the right G2 categories, the legal subreddits — the sources engines lean on for legal tech are exactly the channels most vendors neglect.
— WHAT HAPPENS AFTER YOUR SCORE
Your score is a starting point, not a verdict.
The number tells you where you stand. The useful part is knowing which two or three moves change it. That’s a working session — not a sales pitch.
Run the check
Enter your URL and get your two reads on screen, with the full report emailed to you. No call required to see your score.
We read it with you
Bring your results to a 30-minute session with Cathy. We walk through what they mean for your specific market and competitive set.
You leave with a plan
The two or three highest-leverage actions for the next 60 days, written up as a one-page summary you can share — whether or not you ever work with LTMG.
— COMMON QUESTIONS
What the check is — and isn't.
- What is an answer engine?
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An AI tool that synthesizes a direct answer from many sources instead of returning a list of links — ChatGPT, Gemini, Claude, Perplexity, and Google's AI Overviews. When a legal buyer asks one of these "what are the best discovery platforms for a midsize firm," the engine names a shortlist, often without the buyer clicking through to anyone.
- What's the difference between the visibility score and the readiness audit?
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The visibility score is the demand side — what engines actually say about you, produced by querying them. The readiness audit is the supply side — a deterministic crawl of whether your site is built for engines to read it. You can pass one and fail the other, which is exactly why we report them separately rather than as a single number.
- Which engines does the check cover?
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The visibility read is produced across the answer engines your buyers actually use — ChatGPT, Gemini, Claude, and Perplexity — because the same brand can look very different from one engine to the next. Optimizing for only one misses most of the picture.
- Is it really free?
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Yes. There's no cost to run the check and no account to create. Enter your website, and your full report is delivered to your inbox. The optional next step — a 30-minute working session to interpret it — is also free.
- Do I need HubSpot to benefit?
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No. The check runs on any legal tech company's website regardless of your marketing stack. HubSpot users often benefit from faster implementation and stronger reporting downstream — but it's never a requirement to get your score.
- What should I do with a low score?
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A low score is usually fixable, and the path depends on which read is weak. Thin off-site citations call for independent validation and earned media; a weak readiness audit calls for schema and structure work. The working session maps your specific result to the two or three moves that matter most in the next 60 days.
- How long does it take to see results?
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Technical improvements can move a readiness score within a few weeks. Meaningful gains in AI visibility, citations, and recommendation frequency typically take 30 to 90 days, because engines need time to discover, validate, and trust new signals. Stronger authority is an ongoing effort over three to six months.
- How often should I re-check?
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Engines update their understanding regularly, so a single snapshot tells you where you are; re-running monthly tells you whether you're moving. The baseline is only useful as a trend.
— FIND OUT WHERE YOU STAND
Find out where AI is sending your buyers.
In about three minutes you'll know how the answer engines describe and rank your legal tech company — and whether your site is even built for them to read it.